ADVANCED CAP MANAGEMENT SOFTWARE FOR A STRATEGIC ADVANTAGE

The Team

FRONT OFFICE SOLUTIONS BY FRONT OFFICE EXECUTIVES

Front Office Solutions by Front Office Executives

The success of any system is only as good as the people behind it. Front Office 360 is the only system created by industry professionals.

CLIFF STEIN

CLIFF STEIN is the founder of Negotiation Whisperer, LLC, and brings 30 years experience as a sports law attorney. He worked as Senior Vice President and General Counsel for the Chicago Bears for 22 years where he managed the salary cap and negotiated over $3 Billion in player contracts. He currently serves as a consultant for college athletic departments on revenue share cap management and teaches contract negotiations at both Northwestern and Miami law schools.

CHRIS TANCK

CHRIS TANCK is co-founder of RockDaisy LLC, a company specializing in sports software solutions. Tanck worked for at the NFL for 17 years, where he played a key role in developing the League-wide salary cap system and the NFL’s data analytic services infrastructure. Tanck’s contributions to the NFL were significant, particularly in creating innovative ways to interpret statistics, contracts, and on-field performance.

ELVIS PEREYMER

ELVIS PEREYMER is co-founder)of RockDaisy LLC and brings 25 years in software development experience. Pereymer worked at the NFL for 5 years, where along with Tanck led the development of the League’s “big data” analytics system. Their work involved aggregating and synthesizing data on game stats, player contracts, transactions, league financials, and more.

MATT KELLY

MATT KELLY is the founder of Kelly Law Group, PLLC and brings 12 years of experience as a sports law attorney. He regularly counsels and represents universities, athletic directors, presidents, NCAA and professional coaches, commissioners, broadcasters, teams, agencies, conferences/leagues, front office personnel, stadium/venues and sponsors.

The Minds Behind the System

The success of any system is only as good as the people behind it. Front Office 360 is the only system designed and built by industry professionals.

A design team that includes front office executives that spent decades managing the salary cap and negotiating contracts, and actively working to navigate the new era of revenue share and NIL cap management at the collegiate level.

A development team that spent decades designing and building systems for professional leagues, teams and colleges.

As the post House Settlement era continues to evolve, this all-star team will remain committed to a system that meets the needs of today’s college front office.

The Story Behind Front Office 360

Story Behind the System. After 22 years working on the front lines of salary cap management and contract negotiations in the NFL, Cliff Stein recognized the inefficiencies and time lost to manually building and reviewing excel spreadsheets for managing the salary cap, contract research and negotiation planning.

While assisting college athletic departments in navigating athlete contracts and revenue share cap management, both Cliff and Matt recognized the need for a technology-driven solution that would assist college sports teams in the strategic management of their revenue share caps, while developing valuation models based on the evaluation. To bring this vision to life, they joined forces with RockDaisy, LLC, the creators of the NFL’s Football Information System (FIS) and one of the most accomplished system technology development teams in professional sports.

The Story Behind Front Office 360

Story Behind the System. After 22 years working on the front lines of salary cap management and contract negotiations in the NFL, Cliff Stein recognized the inefficiencies and time lost to manually building and reviewing excel spreadsheets for managing the salary cap management, contract research and negotiations.
While working as consultants for college athletic departments in navigating NIL and revenue share management, both Cliff and Matt recognized the need for a technology-driven solution that would assist college sports teams in both the strategic management of their revenue share caps, while developing valuation models that are based on the evaluation. To bring this vision to life, they joined forces with RockDaisy, LLC, the creators of the NFL’s Football Information System (FIS) and one of the most accomplished system technology development teams in professional sports.

The Goal

To build a platform that provides collegiate front offices with a competitive advantage. A system that streamlines the process for general managers, cap and contract administrators, negotiators, and talent evaluators. A system that enables athletic departments to operate with greater efficiency, fiscal discipline, accountability and enhanced communication across all teams and departments.

Individuals play the game, but teams win championships. – Chuck Noll

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